This week Disney has announced that they will run ads that follow strict nutritional standards in order to help in the fight of childhood obesity. They have also said they will be offering more nutritional choices with less sugar and sodium in their theme parks.
I think it's great that they are making this bold move to say that we need to pay closer attention to how our children are eating. They are taking a stand for the kids. I still say it is up to us as parents to help our children make good choices. Even if the junk food is out there, we don't need to choose to eat it or feed it to our kids.
On the other hand, I think that Disney is such an influential part of our society and they are deciding to role model healthy eating for kids. I think that's great.
Hey, how much money will they really lose with this change when they sell more than half of the toys, movies and entertainment in the world. They'll do just fine without a pack of fries and a coke in their Mickey meal and I am sure a slice of watermelon will cost more than parking.
Here is an article about Disney in the NYTimes.
http://www.nytimes.com/2012/06/05/business/media/in-nutrition-initiative-disney-to-restrict-advertising.html
What are your thoughts?